Sunday, January 24, 2010

Chapter 1: Achieving Success Through Effective Business Communication









1. Explain how the Business Communication 2.0 concept is transforming the practice of business communication.

  • Traditional Model: Broadcasting and Publishing
  • Social Model: Interaction and Conversation
  • Hybrid Model: Social model and traditional model

2. Describe the five characteristics of effective business communication

  • Provide practical information
  • Give facts rather than vague impressions
  • Present information in a concise, efficient manner
  • Clarify expectations and responsibilities
  • Offer compelling, persuasive arguments and recommendations

3. Describe six strategies for communicating more effectively on the job

  • Connect with audiences
  • minimizing distractions
  • adopting and audience-centered approach
  • improving basic communication skills
  • using constructive feedback
  • being sensitive to business etiquette

4. Explain what must occur for an audience to successfully receive, decode, and respond to messages

Receiving message:

  • Consider audience expectations
  • Ensure ease of use
  • Emphasize familiarity
  • Practice empathy
  • Design for compatibility

Decoding message:

  • Culture issues
  • Individual beliefs and biases
  • Language differences
  • Thinking Styles

Responding to messgae:

  • Memory
  • Ability
  • Motivation

5. Explain four strategies for successfully using communication technology

  • Maintaining Perspective
  • Avoiding information overload
  • Using technology productively
  • Reconnecting with people

6. Discuss the importance of ethics in business communication and differentiate between etical dilemmas and ethical lapses

Ethical communication:

  • True in every sense
  • Include relevant information
  • No deceptive in any way

Legal and Ethical Behavior:

  • Promotions
  • Contracts
  • Employment
  • Intellectual property
  • Financial reporting
  • Dafamation

Interesting web:

Interpersonal Communication Law & Legal Definition

http://definitions.uslegal.com/i/interpersonal-communication/

From this web, we can learn interpersonal communication law and style.





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